Platinum Selling pop artist Alicia Moffet, recently released her new single “Lullaby” on January 14th via The Orchard and all streaming services. “Lullaby” is a sassy track that infuses electro-pop with rich and complex sounds of RnB and soul, while exuding Alicia’s disarming charm.
The singer exploded onto the Quebec music scene after winning YTV’s The Next Star and later becoming a semi-finalist on The Voice Quebec by the age of 15. Now at age 23 she has continued to gain popularity since releasing her debut album Billie Ave in 2020. The album garnered over 17 million streams and spawned an army of social media fans.
Alicia also earned a Platinum record for her French song “Ciel” with FouKi, and her single “On Your Mind” with Shaun Frank was the #1 song on BPM. In addition, she recently launched her own independent music label Two AM Records.
We had the opportunity to chat with Alicia about her new single, what she hopes fans take from the track, and what’s in store for 2022.
Kat: Can you talk about the inspiration behind your latest single “Lullaby”?
Alicia: The inspiration between “Lullaby” is honestly a mix of many situations that I’ve been through or witnessed. But to be honest, the direct situation that inspired this song was a meeting I had with a label. The people told my manager and I that basically, if we didn’t sign with them we would never make it. Safe to say it frustrated me a bit. I had a session the next day and all my anger came out in song form haha!
Kat: What do you hope fans take from the track?
Alicia: I hope it becomes an anthem for them and most importantly empowers them. I feel like this song just makes you forget the sadness or bitterness that you can feel in a situation where someone did you wrong. It just makes you wanna say F*ck off and motivate you to be above it all.
Kat: What do you find is the most challenging part of your creative process?
Alicia: The hardest part in creating this song was to get all the anger and feelings out without making it too literal ( except, saying F*ck you is pretty literal 😂) I wanted to find a way to make the song lyrically impactful and correctly tell my story while staying super relatable.
Kat: What has been a career highlight for you so far? What have you learned along the way?
Alicia: A career highlight for me so far was probably my virtual launch last year. Even though it was supposed to be live and had to be virtual because of Covid, it made me realise how much my audience truly appreciates my music and wanted me to release more.
What I learned along the way has to be that you NEED a SOLID long term plan. I feel like the most most MOST important part in a career is your team and your plan. Without my team I would be totally lost ! I’m very thankful to be this well surrounded with people that deeply have my happiness to heart.
Kat: What’s next for you in 2022?
Alicia: Oh my! 2022 will be the biggest year musically so far. We have so many (STRONG) releases planned throughout the entire year. We also have many festivals and shows booked. I’ve never been this excited about my career. I feel like that last year was really all about preparation and now we’re ready to go! 🚀
To connect with Alicia, visit: https://aliciamoffet.ca